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Successful commercial activity of the most managing society, Depreciation charges).

The managing subject for attraction of resources enters the loan market

Resources. As the volume of offered resources essentially is less than volume

Demand for them, inevitably there is a competitive struggle for the cheapest Resources. Potential investors compare potential objects of an investment Means, study their investment appeal etc.

Thus, investment appeal of the managing subject -

It is the set of characteristics allowing the investor to estimate how much those

Or other object of investments is more attractive than others. As a result arises

Problem of improvement of investment appeal of corporation as in Short-term and in the long-term period. Thereupon, to the higher

It is necessary for corporation management to generate credit strategy, the basic

Optimisation of indicators investment would become which problem Appeal.

On the other hand in a direct connection with the first problem before The second arises corporation invariably.

2. A problem of distribution of the received resources (investment).

Investments share on 6:

* Real (resources go to productions);

* Financial (resources go on acquisition of the financial Tools: issue and derivative securities, objects it, Bank deposits);

* Intellectual investments (preparation of experts on courses, Transfer of experience, investments in working out of technologies).

Fig. 2.1. System of the analysis of financial potential of subjects of the financial


For an estimation of investment possibilities it is necessary to investigate

Credit status which represents set of characteristics, Allowing to estimate investment potential of corporation.

Investment appeal and credit status of the enterprises The corporation can present as the basic components it financial Potential (fig. 2.1) 17, 8.

As the volume of investment resources of the subject is limited, and Potential objects of investments possess the various investment Appeal, it is necessary for society to distribute the optimum Investment resources. Thereupon there is a necessity of formation Investment strategy of corporation.

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Large Weather Icons Large Weather Icons depict a number of weather conditions that are common for software, weather portals, and mobile gadgets. The images are available in all resolutions standard to Windows, Mac OS, and mobile platforms. The largest versions are huge 512x512 pixel icons with vector sources in Adobe Illustrator (.ai) format easily affordable and ready to be printed or used in presentations in highest quality.

Standard Dating Icons Speed up development of online couple-search Web sites and applications with stock Standard Dating Icons. The set contains more than sixty love icons designed in a matching style.

Standard Business Icons Standard Business Icons is a library of fine-looking stock icons to be used in software and on websites. Images are presented in such fields as Transport, Reports, Business, Money and Finances.

Standard Chess Icons develop chess games and Web sites faster with Standard Chess Icons! All white and black figures are available as 2D and 3D icons, the graphics for chess board and timer are also present.

Database Icon Set Database Icon Set brings you lots of stylish and colorful icons for database software development. The images are provided in all the typical icon sizes and file formats include GIF, ICO, PNG and BMP.